Modern day radio has become so highly formatted that there is little room for less popular songs.
B-Side Trax is a perfect program to add 22 - 23 unique songs to your playlist without touching your current library. It's also a daily feature your sales team can market to their local clients.
B-Side Trax is designed to give your listeners one unburnt song per weekday along with a brief narrative of interesting facts about it.
The show airs once each weekday at the same time per day-part to build consistency for both the sales & programming departments.