As the old saying goes, "you're either growing or you're dying". Same goes for us in the music industry. The Alternative show has been going great for years and the stories are a fascinating part that the listener probably didn't know. Now it's time to bring different stories and different songs to a whole new audience. Welcome B-Side Classic ...
Also, be sure to contact any staff member via phone, email or social media for details on how to qualify your station for the "Add a Side of The B-Side" contest !
A new concept for radio: a 6-minute featurette that airs once a day, five days a week. Besides digging up songs unburnt, there's also a fascinating story behind each track. The tune-out factor is next to zero !!
Here's what aired last week on B-Side Alternative and a link to a recent show:
Monday: Precious Declaration - Collective Soul
Tuesday: Friends of P - The Rentals
Wednesday: Stacy's Mom - Fountains of Wayne
Thursday My City Was Gone - The Pretenders
Friday: Mr. Cab Driver - Lenny Kravitz
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week's shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.
Here's a week on B-Side Classic Rock, plus a link to a show:
Monday: Seagull - Bad Company
Tuesday: In-Between Days - The Cure
Wednesday: The Last in Line - Dio
Thursday Suavecito - Malo
Friday: Bron Y Aur Stomp - Led Zeppelin