Only 12 Days Left To "Add a Side of The B-Side" !!
It was 1980 and I was working at a fish farm in Miami ( yes, there really is such a thing ). I wanted to get into radio, but even then I knew without any training or an uncle in the biz, it wasn't likely. So I moved to Ft Myers, got a job dj'ing in a bar & in less than a month I was on the air at AM/FM/TV combo WINK. 4 years there (plus a cup of coffee at WRCC) & it was off to the Navy & beautiful San Diego.
Post-Navy, I did a couple of years of traffic at Shadow Broadcasting. During that time I started drafting a Classic Rock show called "Off The Beaten Trax". It was designed as a 1-hour show similar to B-Side without all the back stories. I had the epiphany while I was on the golf course to go to 1-song, 5 days a week with "Behind The Music-esque" stories. When I went to trademark the show, "OTBT" was already taken, "B-Side Trax" however, was not. Funny how things work out ...
Introducing B-Side Trax:
A new concept for radio: a 6-minute featurette that airs once a day, five days a week. Besides digging up songs unburnt, there's also a fascinating story behind each track. The tune-out factor is next to zero !!
Here's what aired last week on B-Side Alternative and a link to a recent show:
Monday: Goodbye Goodbye - Oingo Boingo
Tuesday: (Tribute) - Tenacious D
Wednesday: I Hate Everything About You - 3 Days Grace
Thursday Lost Again - Dance Hall Crashers
Friday: Pretty Noose - Soundgarden
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week's shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.
Here's a week on B-Side Classic Rock, plus a show link:
Monday: Poison Whiskey - Lynyrd Skynyrd
Tuesday: Walking On The Moon - The Police
Wednesday: You're in Love - Ratt
Thursday Hymm 43 - Jethro Tull
Friday: No More Mr Nice Guy - Alice Cooper