I normally tell a story every week. Well this week I'm just going to ask you to listen to the shows & give my team a call ...
A new concept for radio: a 6-minute featurette that airs once a day, five days a week. Besides digging up songs unburnt, there's also a fascinating, 30-second story behind each track. Because it plays to the 'Short Attention-Span Theater' we all have nowadays, the tune-out factor is next to zero !!
Here's what aired last week on B-Side Alternative and a link to a recent show:
Monday: Mrs Robinson - The Lemonheads
Tuesday: One Week - Barenaked Ladies
Wednesday: TV is King - The Tubes
Thursday All Over You - Live
Friday: Sheena is a Punk Rocker - The Ramones
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week's shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.
Here's a week on B-Side Classic Rock, plus a show link:
Monday: Victim of Love - The Eagles
Tuesday: Rape Me - Nirvana
Wednesday: Oh Well - The Rockets
Thursday War - Edwin Starr
Friday: Knockin' at Your Back Door - Deep Purple