There's an old saying " Those who fail to learn from the past are doomed to repeat it". Well, there's a lot of truth there, but also, there's a lot of music from the past that still deserves to be played. We can't really make a living at it in large doses, but as 'spice', you can really liven up a day-part with an interesting featurette ...
Enter B-Side Trax:
A new concept for radio: a 6-minute featurette that airs once a day, five days a week. Besides digging up songs unburnt, there's also a fascinating, 30-second story behind each track. Because it plays to the 'Short Attention-Span Theater' we all have nowadays, the tune-out factor is next to zero !!
Here's what aired last week on B-Side Alternative and a link to a recent show:
Monday: Joey - Concrete Blonde
Tuesday: Duality - Slipknot
Wednesday: Mystify - INXS
Thursday Water's Edge - 7 Mary 3
Friday: Love Cats - The Cure
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week's shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.
Here's a week on B-Side Classic Rock, plus a show link:
Monday: Telegram Sam - T-Rex
Tuesday: Hash Pipe - Weezer
Wednesday: Stone Cold Crazy - Queen
Thursday Midnight Maniac - Krokus
Friday: Seek & Destroy - Metallica