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Episodes – Episodes – B-Side Trax – Week of JUN 18th: Play the ‘Non-Hits’ & They Will Come … B-Side Trax !

We in the radio biz know why stations play the hits.  In the real business world, it’s all about the numbers and the numbers must add up in the bottom line.  It would be extremely tough for a station to survive say, just playing (gulp) B-Sides …

However, when we turn those lesser-played tunes into their own feature and add to that, fascinating stories behind the music, all of a sudden they take on a whole new life. They even allow stations to add 23 or so “Deep Cuts” to their format without touching their playlists. If you think about it, it also gives stations a program that their sales departments can sell to their local clients as a feature !

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating, 30-second story behind each track. Because it plays to the ‘Short Attention-Span Theater’ we all have nowadays, the tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Black Coffee in Bed – Squeeze / Click To Play Show

Monday:                 Black Coffee in Bed – Squeeze
Tuesday:                Pain – Jimmy Eat World
Wednesday:          How Do You Tell Someone ? – Cowboy Mouth
Thursday               Nice Guys Finish Last – Green Day
Friday:                   Holidays in The Sun – Sex Pistols
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

Last Night – Traveling Wilburys / Click To Play Show

Monday:                 Zombie Zoo – Tom Petty
Tuesday:                Last Night – Traveling Wilburys
Wednesday:          Somebody Get Me a Doctor – Van Halen
Thursday               Ride The Wind – Poison
Friday:                   Space Truckin’ – Deep Purple

B-Well,

Mike

www.bsidetrax.com

Episodes – Episodes – B-Side Trax – Week of JUN 12th: It’s The Stories … B-Side Trax !

As the old saying goes “Every Picture Tells a Story”.  Think of every band as having a thousand pictures.  There are so many great songs that didn’t get burned up on our beloved radio and with them, so many great stories.

With the eyes & ears of love, I tell the stories behind these great bands, albums & songs.  I also do my best to keep it short, after all, I just want the listener to stay plugged in to hear if they’ve figured out what the song/band is …

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating, 30-second story behind each track. Because it plays to the ‘Short Attention-Span Theater’ we all have nowadays, the tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Daughter – Pearl Jam / Click To Play Show

Monday:                 Naked – Sprung Monkey
Tuesday:                Daughter – Pearl Jam
Wednesday:          Holiday in Cambodia – Dead Kennedys
Thursday               Black & White – INXS
Friday:                   Cherry Bomb – Runaways

Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

‘Round Here – Counting Crows / Click To Play Show

Monday:                 Fixing a Hole – The Beatles
Tuesday:                Magic Power – Triumph
Wednesday:          Wasted Words – Allman Brothers
Thursday               ‘Round Here – Counting Crows
Friday:                   Uncle Salty – Aerosmith

B-Well,

Mike

www.bsidetrax.com

Episodes – Episodes – B-Side Trax – Week of JUN 4th: Programming – Yeah ( it’s kinda ) Important … B-Side Trax !

Here’s a question:  Is programming really important if I’m only playing one song a day 5 days a week ?  You’re damn right it is !

It’s tough to program a station no matter what the format. You need have hit factor / artist separation / AQR & Cume considerations / talent, plus a host of other factors to balance.

As a 1-song vignette, I don’t have to worry about those dynamics as much & yet, song selection is vital.  The stories carry each show, but the songs & artists carry the weeks & the longevity of the show itself. There’s has to be a balance – hard & soft, 80’s & 90’s, male & female, big band & 1-hit wonder and oh yeah, it helps if the audience recognizes the songs.  Most of ’em anyway ….

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating, 30-second story behind each track. Because it plays to the ‘Short Attention-Span Theater’ we all have nowadays, the tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Orinoco Flow – Enya / Click To Play Show

Monday:               Orinoco Flow – Enya
Tuesday:               Unglued – Stone Temple Pilots
Wednesday:         Ship of Fools – World Party
Thursday              Generals & Majors – XTC
Friday:                  Bodies – Drowning Pool
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

Promises – Eric Clapton / Click To Play Show

Monday:                 Promises – Eric Clapton
Tuesday:                Hey Baby – Ted Nugent
Wednesday:          Balls To The Wall – Accept
Thursday               The One I Love – R.E.M.
Friday:                   Fire – The Crazy World of Arthur Brown

B-Well,

Mike

www.bsidetrax.com

Episodes – Episodes – B-Side Trax – Week of MAY 29th: The 500th “B-Side” Show Will Air This Friday !!

Nothing good ever comes easy.  The same can be said for this show.  What started out (in theory) as a 1-hour, Classic Rock weekend feature, has grown to be a multi-city vignette that is aired in just about every important day part.  You start with an idea and like a whittler you hone the presentation ( both the on-air product as well as your target marketing )  as you go, never losing sight of the end game.

I listen to the feedback from my affiliates and if it makes sense, I tweak a little here & there to improve the product.  I’m true to my word, if I say the show will be delivered on a certain day & time, it is.  Trust and consistency are key, you don’t get to 500 shows without them.  A certain amount of relentlessness is helpful too …

Oh yes, and love.  I love radio, I love music and I love adding more B-Side Family members !

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating story behind each track. The tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Follow Me – Uncle Cracker / Click To Play Show

Monday:               Man Who Sold The World – Nirvana
Tuesday:               Never Let Me Down Again – Farmer Boys
Wednesday:         Red Skies – The Fixx
Thursday              Follow Me – Uncle Cracker
Friday:                 O L’ Amour – Erasure
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

The Wizard – Black Sabbath / Click To Play Show

Monday:                Black – Pearl Jam
Tuesday:                Stayed Awake All Night – BTO
Wednesday:          The Wizard – Black Sabbath
Thursday               Midnight Rendezvous – The Babys
Friday:                   Rain Song – Led Zeppelin

B-Well,

Mike

www.bsidetrax.com

Episodes – Episodes – B-Side Trax – Week of MAY 22nd: Only 6 Days Left To “Add a Side of The B-Side” !!

Las Vegas, USA – September 4, 2014: Aerial view of Las Vegas Strip resorts and casinos at night. Large dancing fountain of Bellagio is a major attraction on the Las Vegas Strip.

First off, I’d to thank everyone who wants add my little show !!  For those of you who have yet to pull the trigger, there’s still time, but not much.  You can contact Amy in the Affiliate Relations Dept or even email me ( I’ll make sure she gets it ! ).  I can guarantee that the trip to Vegas will be an event of a lifetime !

As far as the show is concerned, I just recorded my 500th show !  Many thanks to all of the faithful stations who’ve been carrying this show for years !

We’ve never lost an affiliate once they signed up to become a part of the happy B-Side Family !

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating story behind each track. The tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Alison – Elvis Costello / Click To Play Show

Monday:                Transistor – 311
Tuesday:                Frustrated – The Knack
Wednesday:          Rock The Party – POD
Thursday               Alison – Elvis Costello
Friday:                   Date Rape – Sublime
  
Here’s a week on B-Side Classic Rock, plus a show link:

Time Has Come Today – Chambers Brothers / Click To Play Show

Monday:                Shot Down in Flames – AC/DC
Tuesday:                Light Up – Styx
Wednesday:          On a Plain – Nirvana
Thursday               The Zoo – The Scorpions
Friday:                   Time Has Come Today – Chambers Brothers

www.bsidetrax.com

Episodes – Episodes – B-Side Trax – Week of MAY 21st: Only 6 Days Left To “Add a Side of The B-Side” !!

Las Vegas, USA – September 4, 2014: Aerial view of Las Vegas Strip resorts and casinos at night. Large dancing fountain of Bellagio is a major attraction on the Las Vegas Strip.

First off, I’d to thank everyone who wants add my little show !!  For those of you who have yet to pull the trigger, there’s still time, but not much.  You can contact Amy in the Affiliate Relations Dept or even email me ( I’ll make sure she gets it ! ).  I can guarantee that the trip to Vegas will be an event of a lifetime !

As far as the show is concerned, I just recorded my 500th show !  Many thanks to all of the faithful stations who’ve been carrying this show for years !

We’ve never lost an affiliate once they signed up to become a part of the happy B-Side Family !

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Alison – Elvis Costello / Click To Play Show

Monday:               Transistor – 311
Tuesday:               Frustrated – The Knack
Wednesday:         Rock The Party – POD
Thursday              Alison – Elvis Costello
Friday:                  Date Rape – Sublime
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

Time Has Come Today – Chambers Brothers / Click To Play Show

Monday:                 Shot Down in Flames – AC/DC
Tuesday:                Light Up – Styx
Wednesday:          On a Plain – Nirvana
Thursday               The Zoo – The Scorpions
Friday:                   Time Has Come Today – Chambers Brothers

www.bsidetrax.com

Episodes – B-Side Trax – Week of MAY 15th: Only 12 Days Left To “Add a Side of The B-Side” !!

Only 12 Days Left To “Add a Side of The B-Side” !!

Las Vegas, USA – September 4, 2014: Aerial view of Las Vegas Strip resorts and casinos at night. Large dancing fountain of Bellagio is a major attraction on the Las Vegas Strip.

It was 1980 and I was working at a fish farm in Miami ( yes, there really is such a thing ).  I wanted to get into radio, but even then I knew without any training or an uncle in the biz, it wasn’t likely.  So I moved to Ft Myers, got a job dj’ing in a bar & in less than a month I was on the air at AM/FM/TV combo WINK. 4 years there (plus a cup of coffee at WRCC) & it was off to the Navy & beautiful San Diego.

Post-Navy, I did a couple of years of traffic at Shadow Broadcasting. During that time I started  drafting a Classic Rock show called “Off The Beaten Trax”.  It was designed as a 1-hour show similar to B-Side without all the back stories. I had the epiphany while I was on the golf course to go to 1-song, 5 days a week with “Behind The Music-esque” stories.  When I went to trademark the show, “OTBT” was already taken, “B-Side Trax” however, was not.  Funny how things work out …

Introducing B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating story behind each track. The tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

(Tribute) – Tenacious D / Click To Play Show

Monday:                Goodbye Goodbye – Oingo Boingo
Tuesday:                (Tribute) – Tenacious D
Wednesday:          I Hate Everything About You – 3 Days Grace
Thursday               Lost Again – Dance Hall Crashers
Friday:                   Pretty Noose – Soundgarden
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

Walking On The Moon – The Police / Click To Play Show

Monday:                Poison Whiskey – Lynyrd Skynyrd
Tuesday:                Walking On The Moon – The Police
Wednesday:          You’re in Love – Ratt
Thursday               Hymm 43 – Jethro Tull
Friday:                  No More Mr Nice Guy – Alice Cooper

B-Well,

Mike

www.bsidetrax.com

Episodes – B-Side Trax – Week of MAY 6th: Afterthoughts on MusExpo & WWRS from B-Side Trax !!

Only 19 Days Left To “Add a Side of The B-Side” !!

If you haven’t gotten your station in the running for the contest, you’re running out of time !!  There’s less than 3 weeks remaining to qualify and the prize will be fantastic for whoever gets to go on this trip of a lifetime !  Get in touch with one of our staff & make sure you don’t miss out !

Meanwhile, I try to attend the Radio Summit every year, it never disappoints !  This year I added in the Musexpo which takes place a few days prior.  They. Were. Both. Awesome !  The people, the panels, the showcases & the fellowship at both were simply outstanding.  There were parts of each conference that really were important to the other.  If you get the chance next year, I suggest you attend both.

And now, let the show go on …

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating story behind each track. The tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Porcelain – Moby / Click To Play Show

Monday:                 Say it Isn’t So – The Outfield
Tuesday:                Brain Stew/Jaded – Green Day
Wednesday:          Love Will Tear Us Apart – Joy Division
Thursday               Take it Off – The Donnas
Friday:                   Porcelain – Moby
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

El Diablo – ZZ Top / Click To Play Show

Monday:                Haitian Divorce – Steely Dan
Tuesday:                Wildflower – The Cult
Wednesday:          Fresh Garbage – Spirit
Thursday               Metal Gods – Judas Priest
Friday:                   El Diablo – ZZ Top

B-Well,

Mike

www.bsidetrax.com

Episodes – B-Side Trax – Week of APR 30th: Join Me at the Radio Summit & Be Sure To “Add a Side of The B-Side” !!

Yes !!  I made it to MuseExpo and it is even better than I had hoped.  Everyone here has such a great sense of camaraderie it’s contagious !  I came here mostly for the Worldwide Radio Summit later in the week, but I thought ” what the heck “, why not learn something new ?  As hard as it is to believe, I’m doing just that.  If you ever get the chance, I suggest you do the same.

Stop me & say hi,

Mike

B-Side Trax:

A new concept for radio: a 6-minute featurette that airs once a day, five days a week.  Besides digging up songs unburnt, there’s also a fascinating story behind each track. The tune-out factor is next to zero !!

Here’s what aired last week on B-Side Alternative and a link to a recent show:

Just Can’t Get Enough – Depeche Mode / Click To Play Show

Monday:               You & Me The Bottle Makes 3 – Big Bad Voodoo Daddy
Tuesday:               Texarkana – R.E.M.
Wednesday:         Angry Chair – Alice in Chains
Thursday              Little Miss Can’t Be Wrong – Spin Doctors
Friday:                 Just Can’t Get Enough – Depeche Mode
  
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.

Here’s a week on B-Side Classic Rock, plus a show link:

Rock Show – Blink 182 / Click To Play Show

Monday:                Damage is Done – Foreigner
Tuesday:               The Window – Steve Miller Band
Wednesday:          Something in The Air – Thunderclap Newman
Thursday               Rock Show – Blink 182
Friday:                  Too Rolling Stoned – Robin Trower

B-Well,

Mike

www.bsidetrax.com