Episodes – B-Side Trax – Week of OCT 16th: What Was The 1st Thing You Ever Won On The Radio ? B-Side Trax …
I won a ” Keep on Truckin’ ” T-shirt from WMYQ in Miami. Early 1970-something was the year. I was so proud, wore that thing everywhere ! MYQ was the shizz back then …
Radio is still a viable medium for connecting with locals. Concert & event tickets, local merchant products & swag. Giveaways are a huge reason to tune in ! We still have the ear of the local listeners and we need to do what we can to keep it ! There’s other ways too.
A new concept for radio: a 6-minute featurette that airs once a day, five days a week. Besides digging up songs unburnt, there’s also a fascinating, 30-second story behind each track. Because it plays to the ‘Short Attention-Span Theater’ we all have nowadays, the tune-out factor is next to zero !!
Here’s what aired last week on B-Side Alternative and a link to a recent show:
Monday: Been Caught Stealing – Jane’s Addiction
Tuesday: Mystery Achievement – The Pretenders
Wednesday: Private life – Oingo Boingo
Thursday Runaway – Linkin Park
Friday: Driver’s Seat – Sniff & The tears
Many stations use this vignette as a lead-in or the centerpiece for their retro or flashback shows. Some use it as a stand-alone or even combine each week’s shows to form a 30-minute weekend retro feature. That flexibility is a benefit for individual stations to use to their advantage.
Here’s a week on B-Side Classic Rock, plus a show link:
Monday: Lights Out – UFO
Tuesday: Low – Cracker
Wednesday: Fooling Yourself – Styx
Thursday Incense & Peppermints – The Strawberry Alarm Clock
Friday: Cowgirl in the Sand – Neil Young